Senior Account Manager

1w1 week ago

San Francisco, US · Full-time · $91,963 – $189,336

About this role

Join tvScientific, the first CTV advertising platform purpose-built for performance marketers. As Senior Account Manager, lead strategic client relationships, drive revenue growth, and ensure client success on our cutting-edge platform. Bridge massive TV reach with granular UA metrics for gaming brands.

Manage a portfolio of key client accounts across retail, leisure, and tech-adjacent sectors. Launch, serve, and optimize campaigns to maximize ROI and drive app installs. Proactively engage customers and agencies in conversations about digital media and CTV advertising.

Develop strategic account plans for revenue growth, retention, and expansion. Collaborate with sales, product, and support teams for seamless campaign execution. Monitor performance metrics and provide insights to optimize results.

Act as trusted advisor, offering expert guidance and industry insights. Leverage AI tools to speed up optimizations and amplify impact. Provide mentorship to junior account managers while embracing Pinterest's Pinflex flexibility.

Requirements

Expertise in performance marketing and CTV advertising
Experience managing key client accounts in digital media
Proven ability to drive revenue growth through upsell, cross-sell, and retention
Knowledge of media buying, optimization, and MMP attribution
Familiarity with UA metrics for gaming brands and app installs
Ability to analyze campaign performance and provide optimization insights
Experience engaging agencies and clients on CTV campaigns
Comfort leveraging AI tools for campaign optimizations

Responsibilities

Lead and manage a portfolio of key client accounts spanning retail, leisure, and tech-adjacent sectors
Launch, serve, and optimize campaigns for clients ensuring maximum ROI and campaign success
Proactively engage in meaningful conversations with customers and agencies about digital media including CTV advertising
Develop and execute strategic account plans to drive revenue growth, retention, and expansion opportunities
Identify and capitalize on upsell and cross-sell opportunities leveraging digital media experience
Collaborate closely with internal teams including sales, product, and support for seamless execution
Monitor and analyze campaign performance metrics providing insights and recommendations
Act as a trusted advisor to clients providing expert guidance and best practices