Remote Media Buyer / Creative Strategist

1w1 week ago

Sweat Pants Agency

Ottawa, CA · Full-time · C$95,000 – C$135,000

About this role

Media buying has changed. In 2026, a great media buyer understands the full creative, offer, conversion rate, platform dynamics, competition, and what to test next. We are hiring a performance media buyer to drive growth across Meta ads for DTC and ecommerce brands.

This role is for someone who runs paid media and thinks like a marketer. You will build testing roadmaps, guide creative strategy, communicate with clients, and help scale what works. If you've built or scaled your own eCommerce brand, we want to hear from you.

You will be surrounded by people who move fast, care a lot, and take the work seriously. Work on real brands with real budgets from $30k to $1m per month. Test aggressively, learn quickly, and build frameworks that scale.

This is not a maintenance job or for those who love repeating the same campaign structure. Grow into senior strategy with more responsibility. If you perform, you will grow.

Requirements

Hands-on experience scaling eCommerce brands with managed Meta Ads showing CPA, ROAS, revenue
Bonus: Built or operated your own Shopify store or eComm brand
Understand creative is the lever, pull insights from reviews, competitor ads, comments for new angles
Written UGC scripts or creative briefs
Work with editors to create winning ad variations; video editing or design skills a plus
Strategist who challenges assumptions, adapts fast, explains what you're doing and why
Ownership and urgency: act like it's your money, move fast, follow through, don't wait to be told

Responsibilities

Own paid media strategy for DTC/eCommerce clients across Meta and TikTok
Build creative testing roadmaps, develop angles, write briefs for editors, analyze what's working
Manage ad budgets ranging from $30k/mo to $1m/mo per client
Diagnose the full funnel, spot whether issues are creative, offer, or conversion
Communicate clearly with clients, present results, plans, and next steps
Work with UGC creators, source talent, write scripts, direct content when needed